Fundamentals of Design for eLearning Certificate: Boring is Bad!

A Series of 2 Online Sessions Starting October 5, 2020!

Register Early! Course size is limited.


Certificate Overview

Certificate Overview

"Traditional" corporate eLearning is boring—mind-numbing, even. The challenge is to approach eLearning on its own terms, not just as a variant of old teaching modes. Many of the common assumptions about designing instruction simply don’t result in captivating learning experiences when applied to eLearning. This certificate takes a deep look into the nature of interactivity and reveals the simple yet profound factors that are core to understanding and capitalizing on impactful eLearning. You will explore several eLearning modules and discover how powerful a simple switch in expectations can be. Armed with successful design principles and a powerful model for interactivity, you will be given an assignment to apply these transformative design principles to existing eLearning examples. We simultaneously examine a number of established design assumptions and demonstrate how clinging to these outmoded approaches results in ineffective eLearning. Join this lively certificate to learn how to transform eLearning into irresistible instruction that motivates the learner, develops authentic performance, and creates meaningful, memorable and motivational experiences.

This certificate includes and goes beyond the foundational course for the Allen Academy Certified Instructional Professional (ACIP) course, Design 100, and lays the foundation for proven approaches to designing training, based on the powerful models of interactivity and engagement introduced by Michael W. Allen. For details on the Allen Academy go here.

Bonus Items
You will receive an extensive handout and the white paper Creating eLearning That Makes a Difference.


Who Should Attend
Designers and developers who need to add high interaction and engagement to their eLearning courses.




Ethan Edwards
Dean, Allen Academy

As Chief Instructional Strategist for Allen Interactions and Dean of the Allen Academy, which consists of a foundational five-part certification program in instructional design that offers a digital credential through Credly on the Acclaim platform. Ethan Edwards draws from more than 30 years of industry experience as an e-learning instructional designer and developer. He spent many years teaching certification classes, and he is a frequent blogger for Allen Interactions’ eLearning Leadership Blog.

Course Objectives

Course Objectives

In this course, you will:

  • Experience first-hand the interest created by appropriately interactive eLearning
  • Articulate the specific instructional advantages offered by eLearning technology
  • Analyze three critical success factors for eLearning that make a difference
  • Present an introduction to the CCAF model for instructional interactivity
  • Apply elevated design principles to existing eLearning interactions
  • Re-evaluate the appropriateness of some traditional design assumptions
  • Consider how an agile design approach to eLearning is essential for achieving success

Course Dates

Course Dates


Session 1:  Monday, October 5, 2020
Session 2:  Wednesday, October 14, 2020

Each session is 3 hours in length

All sessions start at 1:00 pm Eastern Time (New York time). Here is the time of the sessions listed in various time zones:
10:00 am - 1:00 pm Pacific Time (PT)
11:00 am - 2:00 pm Mountain Time (MT)
12:00 pm - 3:00 pm Central Time (CT)
1:00 pm - 4:00 pm Eastern Time (ET)

For times in other cities, visit this link. All sessions are recorded. In order to earn your Certificate of Completion, you must log in for and participate in each live course and successfully complete any homework assignments by specified deadlines. Recordings of sessions are intended for review purposes only.

Course Rates

Course Rates

Early-Bird Registration 30+ days prior to course start date: $845.00
Registration within 30 days of course start date: $995.00

Train as a Team and Save!
For questions on group discounts please go here.

Course Equipment

Course Equipment

IMPORTANT - You'll participate in online and collaborative activities in a number of ways, each designed to provide a unique means to interact and learn from experts and colleagues. All course delivery software operates at Internet connection speeds of 56.6 kbps or better, on PC, Mac and Unix platforms. Programs will use teleconferencing or VoIP (voice over Internet Protocol.) The login instructions emailed to you approximately one week prior to the start of the course will outline platform use as well as any headset requirements or suggestions. Each registrant must provide their own laptop or desktop computer in order to fully participate in the course as mobile applications such as Zoom and Adobe Connect have limited feature functionality that may prohibit you from fully experiencing class activities. Please test your login information a minimum of 48 hours in advance on your course start date on the computer you will be using for the course.


Certificate of Completion and eBadge

After successfully completing your online certificate program, you will receive a professionally produced Certificate of Completion and an eBadge. eBadges are transforming how your hard-earned achievements are recognized, shared and rewarded. You can showcase eBadges in your email signature or on social media sites like LinkedIn, Facebook and Twitter.

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