CERTIFICATE PROGRAM:
"Strategic Sales Coaching"



Begins November 6, 2007

Live & Online

Sales coaching is a powerful tool which forges partnerships, cements relationships, and multiplies sales. It can blast away at hyper-competition. Yet few managers have coaching in their grasp.

This certificate program is geared exclusively for Sales Managers.

This four-week online certificate program begins
November 6, 2007. Register now!

Certificate Program: Strategic Sales Coaching

• Linda Richardson, Author, Sales Coaching — Making the Great Leap from Sales Manager to Sales Coach

Sales coaching is a powerful tool which forges partnerships, cements relationships, and multiplies sales. It can blast away at hyper-competition. Yet few managers have coaching in their grasp.

This certificate program is geared exclusively for Sales Managers. You'll explore examples, discover tools you need to coach and receive the know-how and "will-how" to drive individual and team performance.

This certificate program is led by Linda Richardson, who also teaches sales management at the prestigious Wharton Executive Development Center.



This certificate is for Sales Managers who wish to learn an efficient and effective process for coaching their salespeople which accelerates behavior change, increases productivity, and creates buy-in from your salespeople and helps make them responsible for their development. Both face-to-face and remote coaching are covered.

Key topics include sales management priorities, Developmental vs. Evaluative Coaching, How to Give and Get Feedback, Framework for Coaching Sessions, Coaching Best Practices, and intensive coaching and feedback. We'll also address how to:

• Help each of your salespeople increase effectiveness and productivity.
• Develop questions, listening, and closing skills in your people.
• Motivate your salespeople to stretch beyond their comfort zone.
• Teach your salespeople to self-coach.
• Increase your skill and comfort with giving feedback.
• Turn sales problems into sales revenue.
• Strengthen relationships with your sales team.
• Take sales training out of the training room and put it into everyday sales practice.
• Create a culture that supports team sales.
• Increase the success and fun you have with your salespeople.

You will apply the skills and process as you practice coaching and giving feedback to salespeople based on priority sales management challenges. We will conclude by having you create high-impact, practical coaching plans for yourself and your team members.

This course is comprised of four (4) live online sessions. In addition, there will be approximately 15 minutes of homework prior to each session.

This certificate program is designed for Sales Managers who wish to create high-impact, practical coaching plans for themselves and their team members.

This course is comprised of four (4) live online sessions, which will be held on the following dates:

	• Tuesday, November 06, 2007	1:00 pm - 2:00 pm EDT [1 hour]
	• Tuesday, November 13, 2007	1:00 pm - 2:00 pm EDT [1 hour]
	• Tuesday, November 20, 2007	1:00 pm - 2:00 pm EDT [1 hour]
	• Tuesday, November 27, 2007	1:00 pm - 2:00 pm EDT [1 hour]

All sessions start at 1:00 pm Eastern Time (New York time). See below for the time of the sessions listed in various time zones:

For times in other cities, visit this link. Live sessions will be recorded for those who wish to go back and review or who must miss a live session. Participants are expected to complete outside work between live class meetings.

Register for this certificate program now to reserve a virtual seat. See below.

Train as a Team and Save!
For questions on group discounts, call 888.222.9749 x81, or contact us for details.

Fee:

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