Social Media for Trainers Certificate

A Series of 3 Sessions We have no remaining dates for 2017.

Register Early. Course size is limited.

Certificate Overview

Certificate Overview

Social media is no longer seen as a fad – it's a revolution and an essential part of your 21st Century Training Toolkit. Whether you work in a traditional or virtual classroom, social media provides a low-cost way to broaden your reach and increase the impact of your training. Based on the bestselling book Social Media for Trainers, this interactive certificate invites you on a guided tour of tools that support broadcasting, collaborating, sharing and conversing, and explores concrete, specific ways to incorporate them into your own training practice. We'll examine the unique features of a number of popular tools, discuss how to leverage the strengths of each, explore which best fit your training needs and learn how to set up your own accounts. Appropriate for classroom and virtual classroom facilitators, and instructional designers, the course also covers the basics of social learning, informal learning, and communities. While we discuss concepts such as learning communities and overcoming barriers, the focus of this program is on specific training activities that can be facilitated using social media tools.

Important Note: You will need to be able to access a variety of social media tools including Twitter, Facebook, LinkedIn, Pinterest, Snapchat, etc. during and in between program sessions. If you cannot access these types of sites during work hours, you will find it difficult to fully participate in the course.

Prerequisites: The certificate is suited to those who wish to start utilizing social media for training. It is also suited for current users of social media who wish to better leverage the strengths of their current social media tools or expand into new social media areas for training purposes.

Who Should Attend: This certificate is appropriate for classroom and virtual classroom facilitators, and instructional designers.

Dr. Jane Bozarth


Jane Bozarth

Author, Social Media for Trainers. Dr. Jane Bozarth is the eLearning Coordinator for the North Carolina (USA) Office of State Personnel. She is the also the author of E-Learning Solutions on a Shoestring; Better than Bullet Points; and From Analysis to Evaluation. Her graduate research specialty was communities of practice/learning communities/social and situated learning.

Course Objectives

Course Objectives

In this certificate you will learn to:

  • Use a variety of social media tools to share training content and encourage communication and interaction.
  • Choose the social media tool(s) most appropriate for meeting stated training goals.
  • Develop a plan for enhancing or extending an existing training program using one or more social media tools.




  • Introduction
  • Web 2.0
  • Uses of/advantages of Web 2.0
  • Blogs, wikis, and similar tools for publishing, collaboration, and co-creation
  • Real-world business examples/instructional goals of using these tools


  • Types of configurations in social media relationships and examples of each.
  • Building community and relationships using social tools, particularly profile tools
  • Examining tools for root uses: Twitter, LinkedIn, Facebook, YouTube, Pinterest, etc.


  • Specifics of using Twitter/microblogging in training
  • Generating conversation
  • 21st Century Trainer: Upskilling

Course Dates

Course Dates

We have no remaining 2017 dates.

All sessions start at 2:30 pm Eastern Time (New York time). Here is the time of the sessions listed in various time zones:

  • 11:30 am - 1:00 pm Pacific Time (PT)
  • 12:30 pm - 2:00 pm Mountain Time (MT)
  • 1:30 pm - 3:00 pm Central Time (CT)
  • 2:30 pm - 4:00 pm Eastern Time (ET)

Each session is 90 minutes in length.

For times in other cities, visit this link. All sessions are recorded. In order to earn your Certificate of Completion, you must log in for and participate in each live course and successfully complete any homework assignments by specified deadlines. Recordings of sessions are intended for review purposes only.

Course Rates

Course Rates

Course Rates:
Register Early. Course size is limited.

  • Early-Bird Registration 30+ days prior to course start date: $645
  • Registration within 30 days of course start date: $795

Train as a Team and Save!
For questions on group discounts, call 612.340.4742, or contact us for details.

Course Equipment

Course Equipment

IMPORTANT - You'll participate in online and collaborative activities in a number of ways, each designed to provide a unique means to interact and learn from experts and colleagues. All course delivery software operates at Internet connection speeds of 56.6 kbps or better, on PC, Mac and Unix platforms. Programs will use teleconferencing or VoIP (voice over Internet Protocol.) The login instructions emailed to you approximately one week prior to the start of the course will outline platform use as well as any headset requirements or suggestions. Each registrant must provide their own laptop or desktop computer and other equipment (such as a headset) in order to fully and successfully participate in the course. Please test your login information a minimum of 48 hours in advance on your course start date on the computer you will be using for the course.

Certificate Badge

Certificate of Completion and eBadge

After successfully completing your online certificate program, you will receive a professionally produced Certificate of Completion and an eBadge. eBadges are transforming how your hard-earned achievements are recognized, shared and rewarded. You can showcase eBadges in your email signature or on social media sites like LinkedIn, Facebook and Twitter.





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